Today’s post is a question from Max Capener, who wants to know what’s the best way to handle old sites that you buy?
Ok so that’s a question that has a lot of different aspects, and I’ll try to go over a few of them. First, let’s talk about why you bought the website. Was it the competition? Were you looking to re-purpose/redirect some link equity? Or is it just a good domain name? If it’s the competition, you have few options you can leave it in place and try and secure two spots in the SERP’s. If
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